Strip off for fresh breath

To coincide with the launch of its new PocketPaks breath freshener strips, Listerine has sponsored a series of celebrity "strip-offs" in Sydney, Melbourne and Brisbane in aid of charity Clean Up Australia.

Model Tara Moss joined Backyard Blitzer and former Manpower stripper, Jamie Durie, hosting a battle of the football codes in Sydney with AFL team Sydney Swans competing head to head with NRL stalwarts, the Manly Sea Eagles. The celebrity striptease challenge was staged in Martin Place.

Celebrity strippers included Michael O'Loughlin, Jude Bolton, Leo Barry and Barry Hall from the Sydney Swans, and Steve Menzies, John Hopoate, Nathan Long and Sam Harris from the Manly Sea Eagles.

According to the crowd that gathered to witness the star-studded striptease acts, the Sydney Swans boys won the "Best Strippers" crown.

Listerine PocketPaks' are an innovative wafer-like strip that dissolves instantly in the mouth, offering consumers a convenient "on-the-go" solution for a clean mouth feeling anytime, anywhere. Additionally, the sugar-free and calorie-free strip is conveniently dispensed from a tiny, stylish pack that fits easily in your pocket or purse.