ADIA gets behind the Australian-Made campaign

The peak business organisation representing dental product manufacturers and suppliers, the Australian Dental Industry Association (ADIA), has become a Campaign Associate of the Australian Made Campaign, the not-for-profit organisation that administers and promotes Australia's registered country-of-origin certification trade mark.

"The strategic alliance between ADIA and the Australian Made Campaign is a logical fit given the commitment of both organisations to promoting local manufacturers of dental products including dental laboratories," said ADIA CEO, Troy Williams. ADIA represents the businesses that supply more than 95% of the dental products that are used in Australia and the majority of these are imported; however, the businesses that do manufacture locally are largely exporters as through an expanded overseas market they achieve the economies of scale to compete on the world stage.